What does it take to become an entrepreneur

What does it take to become an entrepreneurWhat does it take to become an entrepreneurThe best way to fail is to fail fast. By getting this out of the way early in your career, you can learn from your mistakes going forward.I experienced my first entrepreneurial failure in third grade.When I discovered the early computer programming tool HyperCard, I welches thrilled by the possibilities. HyperCard allowed me to create Choose-Your-Own-Adventure stories in elementary school, and- enlisting a ragtag team of fellow 8-year-olds- we set out to conquer the video game industry.The ability to make something that other people could enjoy, entirely from my own vision, was a fulfilling experience. The third-grade me loved it. I saw my dad forging his own path as an entrepreneur and I wanted to do it, too.Unfortunately, many of my promises to myself fell through- the massive earnings, the company retreat- as youd expect coming from an eight-year-old. But my grade school software development days taught me key lessons way before I realized I wanted to be an entrepreneur.For one thing, be honest.My mom, if shes reading this, is probably already laughing. She remembers the day my teacher called home asking why I was talking about starting a company and taking kids on a trip.I was already telling anyone with ears that we were going to be the best video game company ever, after only a few months of making games. And I had already announced triumphantly that I was going to take my few employees on the coolest company retreat imaginable.The only harte nuss was, we couldnt do any of those things. Because we were eight.But of course that didnt register. What did become clear was that I wasnt going to be able to deliver on the promises of success and adventure that Id made to my friends. As Im sure you can imagine, they were pretty upset when they found out I had overestimated our abilities. They felt like Id lied to them, Id let them down.Honesty is the most important part of any p rofessional relationship.Much later, when I was running a web design firm (as an adult), Id internalized this lesson from my previous experience. Whenever I worked with a new client, I made sure I was upfront with them about what they could expect. It was important to me to be as honest as possible about what I was actually capable of delivering, because I never wanted to face a row of disappointed faces again.My insistence on complete honesty translated into transparency in managing output expectations when I later moved into the blockchain industry.You really cant over-promise output in the real world.Now that I work with ShipChain, we have to be especially careful about the promises we make. Weve made a huge commitment to our community and the people who have contributed to ShipChain, so we have to be sure were fulfilling our side of the deal and delivering.A recent study of ICOs found that alarge percentageof companies dont manage to make it to market after the offerings. We can t afford to be anything but perfectly transparent.We also have to make sure were only promising deliverables we have complete control over. I couldnt control sales numbers or arranging a retreat in the third grade- the resources were simply out of my hands.Now, as an adult, I wont repeat that mistake.For example, when I was working at Direct Outbound, even though we mailed a lot of deliverables, I never promised an exact date a product would arrive to the consumer. I couldnt guarantee the post office would deliver promptly. Its a recipe for disaster to tell a customer, Oh yeah, itll 100% be there on Tuesday, when you actually only have an estimate.Not overpromising was a hard lesson to learn at the tender age of eight, but its been a crucial element of building my businesses going forward.Work with people who know how to do something you dont.In third grade, I hired a handful of my friends to work with me on games, and we all had our separate, specialized roles. I was something like the lead developer- although I couldnt have told you that back then- just because I was the kid who knew how to work the software. I decided to bring on friends to do artwork and write stories, so I would have help with creative development.Since then, Ive always hired people with complementary skill sets. If I dont know how to do something, I want to find someone who does.But this has not been without its difficulties. Even though I learned the importance of collaboration early on, I still tend to think I can do everything on my own. But if I stuck to that idea, ShipChain wouldnt be half the company it is today.If I believed I could do it entirely alone, I wouldnt have enlisted the support of the entire team thats been able to grow at this phase in our development. I would be missing out on their expertise and knowledge- and thats what makes our product the best possible version of itself.As silly as it sounds, third-grade me really set up the budding-entrepreneur me. By failing h ard back in the day, I learned a lot of lessons that have helped me achieve success, and Ive improved on those lessons with every business since. But, also very importantly, Ive never lied about a company retreat.Even though my mom still laughs at me for it.

9 Perfect Ways to Improve Your Proofreading Skills

9 Perfect Ways to Improve Your Proofreading Skills9 Perfect Ways to Improve Your Proofreading Skills We all know that proofreading is important - it doesnt matter if youre a native speaker or just learning English. Nothing is worse than turning in a project you worked hard on, only to discover that its full of typos, misspellings and grammatical mistakes. But proofreading your own writing is tough. Sometimes your brain sees what you meant to write instead of whats actually on the page.Luckily, there are tactics you can use to make proofreading easier. Give these nine proofreading techniques a try and catch your writing mistakes before your readers do.When you have to edit your own work , its a good idea to take a break after you finish writing. Do something else for a little while. Your brain needs some time to forget a little bit about what you wrote. When you come back and start proofreading, it will be easier to look at your work from the perspective of your rea ders. If English isnt your native language, this is especially important. Youll spot mistakes you missed before because youll be reading whats actually on the page instead of just remembering what you meant to write.Make your document look less familiar by changing the format . Try printing it out, changing the margins or changing the font. When the text looks different from what youre used to seeing, youll pay more attention to it and youll be less likely to start skimming.Reading your writing aloud will help you find sentences that are hard to understand. Did you need to stop and breathe in the middle of a sentence? Thats a good indication that the sentence is too long. Are there places where you stumbled over your words? Your readers will get confused in those spots too, so its a good idea to rewrite them.Added bonus this is always a great trick for improving your pronunciationStart at the last word of your document and work your way to the beginning, one word at a time. This is a great way to spot misspellings and repeated words. Reading backward helps you concentrate on individual words without getting distracted by the topic of the sentence.The best proofreaders have one thing in common. When they are proofreading, they read very, very slowly. If youre naturally a fast reader, it can be surprisingly difficult to slow down and really examine your writing. Try using your finger to point at each word as youre reading. Its a good way to force yourself to stop and really look at everything youve written.Nobody likes being reminded about past mistakes , but in this case, a list of them can help you avoid making the same mistake twice. Maybe you tend to mix up there and their, or maybe apostrophes and possessive nouns give you trouble. Write down your fruchtwein common mistakes and make a note about the correct usage. Keep the list near your computer so you can easily refer to it while youre writing. Having the answer handy will save you time in looking it up. Over time, youll probably find that you need the list less and less.Titles and headings are the first things people look at, but its surprisingly easy to overlook mistakes in them. Double-check every title and heading in your document. If your document contains a numbered list, make koranvers the numbers are in the right order.English prepositions (words like in, on, to, from, by, about) are tricky. Often, they dont follow a logical pattern. Do you comply with a request? Or do you comply to a request? A tool like Google Ngram Viewer can show you which phrase is more common in English. Its a helpful starting point, but remember that the tool wont define the phrases for you. Youll still need to check a dictionary if you arent sure about the meaning of the preposition.Grammarlys online writing app not only checks your spelling and grammar but also suggests style and vocabulary improvements. You can create a free account and upload a document, or you can download the free Grammarly b rowser extension, which will correct your spelling and grammar whenever you write something online.Grammarlys AI-powered products help people communicate more effectively. Millions of users rely on Grammarly every day to make their messages, documents and social media posts clear, mistake-free and effective.This blog post was originally published on Grammarly . It is reprinted with permission.

15 companies hiring for $100K+ jobs with really awesome Instagram accounts

15 companies hiring for $100K+ jobs with really awesome Instagram accounts15 companies hiring for $100K+ jobs with really awesome Instagram accountsHow did we live before Instagram? Well, we probably didnt have our nose in our phones as much, but seriously an Instagram account can say so much about a company and the people who work for it.Adam Rosenberg, Co-Founders of the creative studio and influencer collectivekvell, told Inc., Instagram is the number one platform where people go to discover new products, experiences, and businesses, so its essential to have a presence, but not just any presence. Your brand needs to stand out.Even though a brand may be incredibly well-known, and around for years, if your Instagram doesnt intrigue, entertain or stimulate, does it even really exist? After all, Instagramadded 100 million users in only five monthsin 2017 and has an impressive 800 million monthly users. Plus53% of users follow brands on the platform.Using its continuously updated datab ase of high-paying jobs Ladders decided to take a look at which companies hiring for $100K+ jobs had standout Instagram accounts. Here are 15 great ones1. General Electric View this deutsche deutsche bundespost ag on Instagram Meet Sergio, ge__renewables Logistics Hub Manager for the Merkur project. Hes leading the charge to deliver 66 GE Haliade 150-6MW wind turbines to Merkur. Here he stands among towers slightly smaller than the Statue of Liberty, made of three separate sections that come together to form one 1,200-ton tower. The scale of the Merkur project is massive, involving complex logistics and accounting for 330 separate components for the turbines alone. Head to our Story for an insiders look at this phase of the WindCycle. Photo by finn Haliade Merkur renewables energywork engineeringlifeA post shared by GE (generalelectric) on Apr 25, 2018 at 905am PDTWind turbines never looked so good.landsee all GE jobs here.2. Coca-Cola View this post on Instagram The ultimate score. EnjoyYours MarchMadnessA post shared by Coca-Cola (cocacola) on Mar 20, 2018 at 706pm PDTCoke could have really phoned this one in. They are Coke after all. But their videos and illustrations are awesome and captivating.See all Coca-Cola jobs here.3. Walgreens View this post on Instagram Couch ?? Blanket ?? Cuddle buddy ?? Happy NationalNappingDay ?? abbeybellacavalierA post shared by Walgreens (walgreens) on Mar 13, 2017 at 1152am PDTDogs in sunglasses, cute kids, beauty products and cats in bathtubs What more could you ask for in an Instagram account for a store that sells everything.See all Walgreens jobs here.4. Lowes View this post on Instagram This simple tabletop succulent project combines plants, soil and stones for an eye-catching conversation piece. Tap the link in bio for details.??????lowesA post shared by Lowes Home Improvement (loweshomeimprovement) on Apr 25, 2018 at 915am PDTWho doesnt love a good home improvement account? Plus Lowes isnt just showin g off beautiful rooms, houses and outdoor spaces but is showing the consumer how to obtain them.See all Lowes jobs.5. The Travelers Companies View this post on Instagram ??????????????? ???????? ?????????????????????????????????????????????????? ???????????????????????????????? Starting a journey without finding the destination. Even just moving is travel. By the way, Gibson is the historical brand also respected. We hope it will get over this situation. travelersnotebook travelersfactory travelerscompany ???????????? ????????? ???????????A post shared by TRAVELERS COMPANY (travelers_company) on May 7, 2018 at 542am PDTThis just proves that even if your companys industry has a boring reputation it doesnt mean they cant be creative and clever on their Instagram and The Travelers Companies does not disappoint. Full of fun illustrations and cool pics, this brand definitely sets itself apart.See all Travelers Companies jobs.6. Google View this post on Instagram We think this we ek is gonna rock, just like this MySuperG from anuroopclicks.A post shared by Google (google) on May 7, 2018 at 1125am PDTDid you really think Google wouldnt have an amazing Instagram account? After all, who isnt inspired by Google?See all Google jobs here.7. Ford Motor View this post on Instagram Day 7 Touchdown in California. Go to our IG Story to see moments from the last day of the trip. LegendLives MustangBULLITT FordRoadTrip FordMustang Route66A post shared by Ford Motor Company (ford) on Jun 2, 2018 at 404pm PDTYou cant go too wrong with beautiful vintage cars but Ford really outshines its competitors with its thoughtful Instagram feed.See all Ford Motor jobs.8. Apple View this post on Instagram Mexico is where magic and reality meet. ShotoniPhone by Fernando C. fercabrera27A post shared by apple (apple) on May 5, 2018 at 840am PDTApple has always been about aesthetics in their design, so it is no wonder that their Instagram feed follows suit. But even more wonderous is that they manage to plug their product and interact with their customers by using their iPhone photos mainly on the platform. Surprisingly they only started doing it in 2017.See all Apple jobs here.9. Whirlpool View this post on Instagram Congrats, parents. You did it. Before the cap and gown, there were mountains of laundry. CongratsParents EveryDayCareA post shared by Whirlpool USA (whirlpoolusa) on May 14, 2018 at 825am PDTThere is nothing more mundane than washing clothes (even in a beautiful Whirlpool washing machine) and yet the company has made an incendiary Instagram account. There is nothing really more relatable than doing laundry and that is what the account is all about Life and the wonderful messes we have to clean up because we are living. Whether you are on load 50 or load 3,862 for your daughter, you are getting through it. I dare you not to tear up at that video.See all Whirlpool jobs here.10. Gap View this post on Instagram One part color wheel, one part zoetrope, all bold and bright. Turn up your spring vibes in new Gap colorful denim and khakis link in bio. MeetMeInTheGapA post shared by Gap (gap) on Feb 26, 2018 at 1017am PSTGap always had an incredible ad campaigns (remember those holiday commercials? They were iconic.) So we arent surprised their Instagram account isnt super fun as well.See all Gap Inc. jobs here.11. Marriott International View this post on Instagram A royal stay awaits at The Castle HotelA post shared by Marriott International (marriottintl) on Apr 20, 2017 at 819am PDTI mean its pretty hard to have a bad Instagram account when your company has beautiful hotels all over the world, but still Marriott really outdid itself.See all Marriott International jobs.12. Harley-Davidson View this post on Instagram We had to double take at Laura R.s Sportster for todays HarleyofTheDay. Want to get featured? Show us your ride this weekend using FindYourFreedom.A post shared by Harley-Davidson (harleydavidson) on Jun 8, 2018 at 906am PDTOK so motorcycles are cool but Harley-Davidson does a great job of showing their appreciation for their diverse and loyal customer group (women ride motorcycles too), many of whom they feature on the platform. They also made a wise choice choosing motorcycle enthusiast and This is Us star Milo Ventimiglia to do a campaign with them this year.See all Harley-Davidson jobs here.13. Conagra Brands View this post on Instagram When the nights winding down and youre deciding on whether to go puffmais or smores, dont Enjoy the best of both worlds with these orvillepopcorn smores cones.A post shared by Conagra Brands (conagrabrands) on Aug 31, 2016 at 235pm PDTYes sometimes we get sick of seeing food on our Instagram feeds but not when it looks this good. Plus none of it is gourmet so you know you could actually make all of this food yourself.See all Conagra Brands jobs here. 14. Disney View this post on Instagram Second pencil test to the right and straight on til final frame. Peter Pan is now in the Walt Disney Signature Collection on Digital, Movies Anywhere, and Blu-ray.A post shared by Disney (disney) on Jun 9, 2018 at 1200pm PDTPretty hard to not have a great Instagram account when your company makes some of the fruchtwein popular and beloved films of all time (not to mention huge franchises like Star Wars, The Incredibles and Avengers) and is the owner of one of the happiest places on Earth. Plus, they created Winnie the PoohSee all Disney jobs here.15. Nike View this post on Instagram Sport is for everyone. Introducing the Nike Pro Hijab. nike nikeprohijab ibtihajmuhammad zeina.boxer zahralariA post shared by nike (nike) on Dec 1, 2017 at 428pm PSTThey make some of the coolest athletic products ever and their Instagram brings those products to life through visual stories.See all Nike jobs here.

Top trends in New York Hiring

Top trends in New York HiringTop trends in New York HiringTop trends in New York HiringIntelligence dug into whos hiring and for what in New York these days. If youre recruiting in this area, youll want to know what we found.Encompassing the largest municipal and regional economy in the United States, New York City is characterized as the worlds ministerprsident financial center. The New York metro area is the center of many industries, including finance, international trade, new and traditional media, real estate, education, fashion and entertainment, tourism, biotechnology, and manufacturing. The biggest drivers of job growth are the New York metro areas leisure and hospitality, health care and social assistance, education and professional industries. The area has created 196,500 new jobs over the past 12-months the unemployment rate was 4.7% in June 2016 which was 0.2 percentage points below the national rate of 4.9%.By June 2016, 10 million workers were employed in the New York a rea, and the market accounts for 5% of all jobs posted on Monster, mora than any other metro area. To give you some insight into what your recruiting competitors are up to, our Intelligence team analyzed data from the CEB TalentNeuron tool to identify which companies are posting the fruchtwein jobs, and which jobs are most listed, and which jobs are most searched. Not surprising, a diverse range of positions are most in-demand in the New York area that includes marketing managers, registered nurses, software application developers, and truck drivers.What are companies hiring for?Most Common Employment in New YorkAdministrative SupervisorsExecutivesRetail SupervisorsPostsecondary TeachersHuman ResourcesMost In-Demand Jobs in New YorkMarketing ManagersRegistered Nurses (RNs)Software Developers, ApplicationsTruck Drivers, Heavy and Tractor-trailerRetail abverkaufpersonsNew York Jobs38% of available New York area jobs are for Technology, Sales, and Healthcare workersOf all open technolo gy positions, 38% of available Technology jobs are for Software EngineersOf all open sales positions, 45% of available Sales jobs are for RetailOf all open healthcare positions, 41% of available Healthcare jobs are for NursesMost Common New York Jobs IncludeMarketing Managers employed 22,180Annual wage $181,410Registered Nurses employed 169,470Annual wage $85,260Software Developers, Applications employed 69,430Annual wage $108,770Truck Drivers, Heavy and Tractor-trailer employed 57,360Annual wage $50,080What are job seekers looking for?Most viewed New York jobsSecretaries and Administrative AssistantsSales Representatives, Wholesale and ManufacturingCustomer Service RepresentativesSoftware Developers and ProgrammersMiscellaneous Business Operations Specialists (e.g., Project Managers, Program Managers, etc.)Top New York job searchesAdministrative AssistantPart TimeReceptionistAccountingCustomer ServiceSalesMarketingHuman ResourcesEntry LevelManagerWant to know more about the top tre nds in New York hiring? Check out the New York Market Overview from Intelligence.Data finding are based on analysis of all available online jobs reported by the TalentNeuron tool and job seeking activity from more than 22 million unique visitors1.1comScore Media Metrix, 1Q 2016, 3-month average, (includes all US Mobile + PC traffic)

How to Stay in Shape While Unemployed

How to Stay in Shape While UnemployedHow to Stay in Shape While UnemployedWhether you are trying to land your dream job, or start another career, if your priority is to know how to stay in shape while being unemployed, this article is for you.While you are sending out resumes every day, you still need to make time for yourself. Working out will prevent you from feeling the blues and decrease your chances of gaining weight. Gaining weight can lead to diabetes or high blood pressure.Here are some simple fitness tips on how to keep yourself motivated and fit while unemployed.Tackle your mind and focusRemembering how to stay in shape while you are unemployed can be a challenge if your mind isnt focused. It will be easier to overeat and snack on unhealthy foods such as chips and soda since you are at home all day.So, how do you stay in shape while unemployed? Manage your tasks each day in bestellung to accomplish your goals. For instance, wake up the same time as usual and since you dont have to commute anymore, make it a goal to work out.Obviously, your main goal is to find another job. Make it a priority to send out multiple resumes a day and email any connections you have that might be useful in your career.Make an agendaIf you are more comfortable working out in the morning then schedule that in as soon as possible.After your workout, its time to send out some resumes and follow-up emails. In order to accomplish tasks, it is easy to make an agenda and as soon as you have completed them cross them off.Creating an agenda will not only organize your day-to-day, but it will make you feel productive and accomplished. You wont be thinking about how to stay in shape. You will just be doing it through the process of accomplishing goals.Interval TrainingYou need a job. You dont want to spend excessive amounts of time at the gym when you could be applying to jobs or working with Find My Profession to find your next role.Dont worry. All you need is a quick workout to rev u p your metabolism. Interval training is a workout where you alternate high-intensity workouts to low-intensity workouts.You can either do this workout on the treadmill, elliptical, Stairmaster or outside at a park. This is one example of an interval training workout.Warm up30 seconds sprint/30 seconds walkWorkout1 minute sprint/1 minute walk2 minutes sprint/2 minutes walk4 minutes sprint/4 minutes walk2 minutes sprint/2 minutes walk1 minute sprint/1 minute walk30 seconds sprint/30 seconds walkCooldown10 minutes walkingInclude Bodyweight workouts into your routineA bodyweight workout will strengthen your muscles. And guess what? You dont need a gym to do this. You are going to do each movement for one minute.The workout consists of squats, push-ups, total body extensions, and mountain climbers. You can repeat the movements for three rounds. This bodyweight workout is effective in helping your muscles strengthen.Several ways to beat gaining a few pounds while unemployedThe first step as mentioned is to keep your mind focused. When you focus on staying fit while unemployed it forces you to make yourself a priority.Secondly, you dont need to spend hours in the gym. You just need one-two hours of strength training per week, and two-three 20 minute training sessions per week.With this workout regimen, you now know how to stay in shape while unemployed. But you also have simple fitness and know how to send out job applications as part of your day, too. And that will leave you with time to get coffee and meet with future employers for job interviewsGood luck

Aux Resume Now at a Glance

Aux Resume Now at a Glance To work as an engineer in any one of these fields, you want to possess the crucial qualification and abilities. Objective has turned into the fruchtwein important part of an effective resume. Gaining hands-on experience can help you earn those precious initials that include formal recognition. Its possible to bring the overview of specialized skills in your CV to offer clear thought about your present skills. For assistance with anyof the above mentioned items, please contact the business youve applied to. This service will attempt to inform you that you indeed agreed to their automated subscription by paying the 1-time fee to create a resume. Especially tiny enterprises. Several discounts on numerous products and solutions. If You Read Nothing Else Today, Read This Report on Aux Resume Now In some instances, all you need to do is plug the cable in, and youre ready to go. Only one local phone line will probably be adequate for a small company just beginning, but while the company develops and its customer base broadens, that certain community phone line may well bedrngnis be enough to stay informed about the amount. Theres basically no guaranteed answer for this query but here are some suggestions that will be (with a little bit of luck) useful for you just if you are still not receiving any phone calls. In such situations, you can suspend or hibernate your whole system, and resume them when youre ready. The 30-Second Trick for Aux Resume Now So find innovative approaches to do your task and its going come to be even better. At this time you can do other essential tasks. Display the top five processes consuming the majority of the cpu. Seek assistance and stand in the hour absolutely free of your tasks. A complete career goal isnt only about what you wish to execute. At no point does this say youll be charged until after youve done all of the work. The target statement should be intelligent and has to say some thing you skill to help the feasible employer. Of course, when youve searched high and low and you cant locate a particular name, you are going to have to start out with a stock-standard opening. The Downside Risk of Aux Resume Now Together with the UK Essay Help undergraduates cant get worried about the time but delight in a complete life. If you want to be given a terrific undertaking, you call for a cv that employers want to read. Due to the rise in competition, you will need to draft a strong application to grab the employers interest. Engineering resumes are required when youre applying for any position in this discipline. The Downside Risk of Aux Resume Now The exact first webpage of your resume is one of the most essential. At precisely the exact instance youll also get the aid of CV writing services that are locations to assist at any moment. Specifically, resume writing is among the most searched topics on the web. There are a great deal of absolutely free cv te mplates readily on the net but sometimes it can be quite tricky to select the ideal one thats most suited to you. Who Else Wants to Learn About Aux Resume Now? When you list the data employers want to see, then you are likely to have the correct quantity of succeeding. At the outside, you may need to manually choose the right auxiliary input. Some sources are likely to have the capability to give you an all-inclusive list even though others are going to just supply you with the basic principles. In all the above cases youre speaking about analogue signals. Both can cause you to get exceptional but only one will be able to help you land work. You arent going to get the job if you cant come to get contacted for a work interview, plain and straightforward. Well, that and in the event you really wish to get that job. Tip For anybody who is not applying for a certain job, utilize a good Objective line to describe what kind of work if youre browsing for and for what reason you de sire it. Ideas, Formulas and Shortcuts for Aux Resume Now Read more to figure out the measures to fine-tune your profile by utilizing the sample resumes. If youre using one of these browsers, this shift is not likely to affect you. At the same time, be sure to tailor the document to the job which youre applying for. Log in to your present profile.

How to get a job in advertising

How to get a job in advertising How to get a job in advertisingPosted October 13, 2011, by Josie Chun The advertising industry has always had a reputation for glamour and big bucks an image which may or may leid be entirely accurate but with recent shows likeThe Gruen Transfer, 30 Secondsand Mad Menall centring on the ad world, its looking sexier than ever and interest in this industry has never been greater. So what does it take to get your foot in the door of this alluring but competitive industry? The reality all fun and glamour? So is working in advertising as fun and glamorous as its image makes it out to be? According to Lachlan Brahe, managing director of emitch, a digital advertising and online marketing agency it is. Naturally Its the people who make it that way. Maybe Im just blessed by having a pretty dynamic team that ensures my day is always fun. Siimon Reynolds, one of Australias fruchtwein well-known advertising gurus and former creative director of ad agency Love, first became enamoured with the advertising world at age 15, during a work experience stint with an ad agency the jeans-and-T-shirts culture binnenseemed pretty cool. The day-to-day reality of agency life, however, can be a little more mundane notlage to mention a little frantic. Reynolds says You get in about 730 am and leave about 630 pm, and its much more intense because its very deadline-oriented, and you feel like an air traffic controller. One planes on the way but you can see the other three coming in. Also, your time is not entirely your own because you have clients, and youve got to respond to those clients. Maybe three-quarters of the day would be meetings. Brahe certainly concurs with the frenetic nature of daily advertising life It can be frantic at times Suffice to say there is rarely a dull moment or the opportunity to ask, Is there anything else youd like me to do? That said, the entry-level roles usually come with a pretty balanced plan of tasks and responsibil ities, and clarity on where career progression can take an individual. The highs and lows of the job At its best, advertising is an incredibly creative, stimulating business, and produces a buzz on which its proponents thrive. For Reynolds, its all about creativity and producing good quality work. I like time to do creative work, and also when you or your agency have come up with a big idea and it actually comes off. There are so many ways, times, situations, when people say no to you in advertising so when something actually gets up and gets in the press because its good, thats really satisfying. Like any industry, advertising has its downsides. The ups and downs balance one another out. Sure, there are long hours and pressure, but this is tempered with some great social opportunities and the opportunity to see the results of that hard work in action, says Brahe. For Reynolds, The main downside is the enormous amount of stuff not going through. I think advertising is a terrific career if youre doing high-quality work that you and the agency can be proud of but its a pretty average, soul-destroying career if youre doing poor work. The essentials persistence and passion The two qualities youll need to make it in this business are persistence and passion qualities that should get you far in whatever profession you choose. The importance of persistence cant be emphasised enough. Its hard to get in and hard to master, and its hard to rise to the top. So at every level beginning, middle and senior youve got to be up against yourself, practising, getting better. Its really important to be alert. Be persistent, but be alert throughout your career, not just at the start, says Reynolds. Passion is also essential. We look for people who are passionate about their interests and good at articulating that passion. I see those traits as being transferable to their career, says Brahe. Its also important to be well-rounded and have a broad perspective. Model your self on the best agencies around the world how they think, what they do, even how they dress. Dont just judge yourself on Australian standards. And dont just learn advertising, but learn marketing. Learn the client side, learn business. Become a business advisor, not just an ad creator, advises Reynolds. Other important qualities which Brahe cites as essential are Good communication skills, good strategic thinking skills, and an eye for opportunities both in terms of creative flair and spotting the next big thing. How to get your foot in the door dont be boring As you would expect, the quickest way to kill your career in advertising is to be boring. The first mistake people make is they apply in a very boring way, and no one takes any notice of their application. The resume has to be different. It cant just look like every other resume. It has to have energy and life and humanity to it, it cant just be a cold document it just needs to be a bit different to separate it from the re st, says Reynolds. Qualifications arent enough, the worlds full of unemployed people with university degrees thats not what gets you a job. What gets you a job is standing out and looking good. Once again, persistence is the key to getting your foot in the door. The failure to stay in touch with employers is the primary reason that people dont make it into advertising. Someone may not have a job for you now, but they may have one in a week but no one ever stays around or keeps persisting to find out if thats true, says Reynolds. Its all about establishing relationships. Every time people come in to me saying theyd like a job as a writer, I tell them to keep in touch. But only one in every 30 people would come back to you again, even though I explain why thats the only way theyre likely to ever get a job with me or any other ad agency. And what happens? They dont get jobs and have to move into another industry. Words of advice Reynolds offers three key pieces of advice for an yone intent on pursuing a career in advertising. The first thing is, dont give up. The second is, become an expert. And the third is, learn time management. There are so many people in the industry who are intelligent but dont get much done during the day because their time management techniques poor. You also have to be prepared to take any role in an agency that you can get. Youll see how the business works, learn a lot from observation, meet the key players and be well-positioned to move into other roles when they come up. Consider doing work experience, network and get tips and advice from as many people as you can, and do your research so youll be well-informed about the business and any agencies you approach. And dont forget that passion and enthusiasm will get you far. As Brahe advises, Approach even the most mundane task with passion and vigour. This is definitely the kind of career in which you want to be labelled as The Passionate One.Bachelor of Business (Marketing)St udy modeOnlinePayment optionsHECS-HELPUpfront paymentCourse guide+ FREE eBrochureEnquire Online Nadim ElRahi - Marketing MangerRahul Chauhan - Head of StrategyInterested in becoming a?AccountantOffice AdministratorManagement ConsultantMarketing ManagerMarketing OfficerPopular Career Searchesjob advert for security guardshairdressing job interview questionsadvertising office managertax accountant job descriptionadministrator job advert sampleMarketing CoursesBachelor of Applied Business (Marketing)Enquire Online Enquire OnlineBachelor of Digital MediaEnquire Online Enquire OnlineBachelor of CommunicationEnquire Online Enquire OnlineMaster of CommunicationEnquire Online Enquire OnlineJosie ChunRelated ArticlesBrowse moreAdvertisingMarketingMarketing gone wrong epic failsPity the poor marketing hack, trying to tap into the denkweise and produce a marketing campaign that will grab the public imagination and see a product take off.Marketing6 Reasons Why Marketing Could Be Your Dream Care erIf youve got a way with words, images, people and strategy, and are plugged into whats now, you could have what it takes to enjoy a successful and stimulating career in marketing.MarketingMarketing career fact sheetTheres more to being a marketing professional than you think. Check out this fact sheet to find out why a career in this industry might be the right fit for you.